Design Cannot Hide the Abstraction of Modern Life
Design alone does not have the power to change the world. Although radical moves can offer a sense of hope and temporary interest, only an architecture implemented along with policy has any real potential to induce change. Architecture cannot shy away from the complex relationships of global culture. Architects must accept both the benefits and problems of advanced capital in order to advance within it. Only by doing this, can architecture convey new possibilities and help advance reform. This allows us to engage the real world, not only as fantasy and escapism, but as a means of progressing according to our own goals and potential and in response to real challenges.
Muzak's architecture will help clarify the structure and organization of the company, making its positions and corporate structures more clear and accountable. This clarity of organization engages corporate culture not only as fantasy and escapism, but also as a means of progressing according to goals and potential as you move up the corporate ladder toward clear incentives.